Vivrant Sharma is a domestic Indian cricketer who has been making waves in the cricketing world with his impressive performances. Vivrant Sharma, a Jammu and Kashmir native who is just 23 years old, bats left-handed and bowls leg spin. In February 2021, Vivrant Sharma made his domestic debut with Jammu and Kashmir. He took the field for J&K in a List A match against Saurashtra Jadavpur University Campus 2nd Ground at Kolkata. Vivrant Sharma scored 66 off 82 balls while opening in his debut List A match, and later claimed two wickets for 33 runs in four overs.

If you were to check on the news about cricketers, his name would not be missing. Vivrant Sharma has been in the news for his impressive performances and is considered as one of the most talented players in the Indian cricket team. If you’re famous, it’s important to learn how to develop your brand identity and grow your fan base—just like running a business. This is where the importance of customer relationship management (CRM) comes into play.

CRM is a tool that businesses use to manage their interactions with customers and prospects. It provides a centralized database of customer information, which can be used to track customer behavior, preferences, and purchase history. This information can then be used to create targeted marketing campaigns, improve customer service, and increase sales.

People, who are successful in their fields, should take this concept and apply it to your career. Use Vivrant Sharma as example, he can built a strong personal brand by using CRM to connect with the fans.

1. Social Media: Vivrant Sharma can use social media to connect with his fans and build his brand. He can regularly posts updates about his training, matches, and personal life, which helps him engage with his fans and build a personal connection with them. He can also uses social media to promote his sponsors and other brands that he supports.
2. Personalized Marketing: Vivrant Sharma can use CRM to create personalized marketing campaigns for his fans. He can send out regular newsletters and updates to his fans, which are tailored to their interests and preferences. This helps him build a loyal following and keep his fans engaged.
3. Fan Engagement: Vivrant Sharma can regularly responds to the fans’ messages and comments on social media, which helps him build a personal connection with them. He can also hosts meet-and-greet events and other fan engagement activities, which helps him build a strong fan base.
4. Sponsorship Deals: Vivrant Sharma can secure several sponsorship deals by using CRM to build his personal brand. He can showcase his value to potential sponsors by using data from his CRM system to demonstrate his fan base and engagement levels.

By using CRM to build his personal brand, Vivrant Sharma can stand out in a crowded market and build a loyal following. This approach can serve as a valuable lesson for other cricketers and athletes who are looking to build their personal brand and connect with their fans.

In conclusion, the use of CRM is a testament to the power of technology in building personal brands. By using CRM to connect with fans, building a loyal following and securing sponsorship deals is easier than ever before. As the world becomes increasingly digital, it’s clear that CRM will play an important role in building personal brands and connecting with fans in the future.

With Multiable, you have access to a comprehensive set of tools that enable you to connect with existing and potential customers, thereby fostering customer loyalty and driving repeat business. Having served over 6,000 Asian enterprises in the last 30 years, Multiable is a trusted provider of CRM and POS systems. These systems offer businesses a holistic view of their customer interactions, empowering them to optimize their operations and enhance efficiency.